OpenGambit
Banned
Its a good thing to have a company with deep pockets behind Ducati. IMO.
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Audi buying ducati!! wow
- Thread starter djbordie
- Start date
LED headlights on the new Duc's down the road?
whether Audi or MB, I doubt it would hurt Ducati much.
Heated seats and grips on the 2016 Ducaudi?
I've read elsewhere that Ducati's worldwide sales last year were around 40,000 bikes, and they have 800 million euros in debt ... now I fully realize that you do not recover your debt in one year, but that's several times their annual sales in debt, not a good position to be in. If their debt servicing cost is in the 10% range, it's 2000 euros per bike just paying the interest on that debt.
On the other hand, the VW Group just reported something like 16 billion euros in profit for last year and are the world's most profitable auto-maker, which means the billion or so to pick up Ducati and assume their debt would be change left over in their pockets, barely more than a rounding error.
It would be good to have a large company backing them up like this, and the VW Group has some technologies that could really be interesting if they crossed over to motorcycles.
On the other hand, the VW Group just reported something like 16 billion euros in profit for last year and are the world's most profitable auto-maker, which means the billion or so to pick up Ducati and assume their debt would be change left over in their pockets, barely more than a rounding error.
It would be good to have a large company backing them up like this, and the VW Group has some technologies that could really be interesting if they crossed over to motorcycles.
They're not just 'intertwined', Porsche owns 50%+ of VW
I don't think any of this would have anything to do with Ducati in the end. They'd still build the same awesome bikes they build now, but without the crazy debt. Its exactly what the company needs at this point in time. They have a portfolio of awesome new products, now somebody just has to foot the bill for all that R&D :lol:
I don't think any of this would have anything to do with Ducati in the end. They'd still build the same awesome bikes they build now, but without the crazy debt. Its exactly what the company needs at this point in time. They have a portfolio of awesome new products, now somebody just has to foot the bill for all that R&D :lol:
whoever buys it may not be left with 800 million euros in debt. Restructuring would likely be part of any deal that size. I'd rather see a European company than the Indian firm rumoured to be looking take ownership. The last owners of Duc didnt do a great job with the place.
ItIsWhatItIs
Banned
Isn't Ducati Italian? How is the Ducati Brand better off being consumed by the Germans? If Ducati is in Trouble they should make a deal with piaggio/vespa/Aprilia and keep their brand Italian.
cf1340
Well-known member
Actually you got that backward.......Porsche tried to buy VW but VW turned the tables on Porsche and VW bought Porsche instead.....its currently in litigation.
http://www.google.com/url?sa=t&rct=...r-ivDw&usg=AFQjCNGzNx-tifC_g13ATek1Uh7RxIhh3Q
Porsche SE had the controlling interest in VW, just above 50%. Last I heard they reached a deal to merge, not for one to buy the other. According to wiki pages for Porsche and VW AG, Porsche SE had 50.73 voting rights in the company. Who cares, none of it trickles down to anything Ducati would be concerned with.
Piaggio is not in great financial shape, either, and they're not big enough to do it. A merger of the two would still result in a massive debt collectively between the two organizations.
cf1340
Well-known member
It does not matter if a German company buys Ducati.
BMW bought Mini Cooper , an English co, re tooled in Germany , went through some issues but now the second generation Mini (post 2006) is a fantastic drivers car.
With out BMW Mini would not exist today.
OpenGambit
Banned
The idea that these companies are at all related to a particular country is really just silly considering the global nature of the organizations.
Each of them have organizational charts that look like complex molecules and a ton of operating subs, LPs, JVs, ULCs... etc.
Wine has heritage, Cars not so much.
Each of them have organizational charts that look like complex molecules and a ton of operating subs, LPs, JVs, ULCs... etc.
Wine has heritage, Cars not so much.
cf1340
Well-known member
You should'nt rely on Wiki pages.....their info is dated.
See the link I attatched......this one
http://www.google.com/url?sa=t&rct=...r-ivDw&usg=AFQjCNGzNx-tifC_g13ATek1Uh7RxIhh3Q
What the company really needs at this point in time is more people to actually BUY their awesome bikes, instead of dreaming about them.
They bought lamborghini, and thats turned out pretty good. Like they say on top gear let the Germans do the engineering and let the italians do the styling.
The writer is confused. VW AG was (is?) fighting for controlling interest of Porsche GmbH, not Porsche SE.
http://www.porsche-se.com/pho/en/porschese/holdingstructure/
Reminds me of the "Automotive Family tree" and how everything/one is connected: http://www.toomanycars.info/CarRelationship/Car_Rel-Image2.html#autolist
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