I was never a BB fan, but i got to say that after getting a Z10 from my company, I am really surprised how solid and good this phone is and having the ability to download any Android app into it is just the cherry on top.
And this ^^^ is exactly BBs problem.
Majority of the battle is getting ppl to try one and realize how great it really is.
Hence the iPhone trade in deal, and other marketing incentives.
Sent from my Passport
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