Could be awesome. Looks like they haven't cheaped out on components, though this one appears to have made full use of the accessory catalogue.
As has become clear with the new Streetfighter, though, it takes more than a superbike with a cut down fairing and a set of flat bars to make a great super naked. To be great on the road, the motor has to have a balance of grunt to go with a decent top-end rush, rather than chasing peak hp numbers. It's definitely a competitive segment, with the new BMW S1000RR in the pipeline as well.